EX NIHILO is a Paris-born luxury fragrance house founded in 2013, redefining modern perfumery through a spirit of creative freedom, boldness, and exceptional craftsmanship.
In just over a decade, the brand has established itself as one of the fastest-growing players in high-end perfumery, with more than 500 points of sale worldwide. It has built strong momentum in the United States, reinforced a leading position in the EMEA region, and created iconic fragrances such as Fleur Narcotique and Blue Talisman.
With the recent investment from leading global consumer-focused fund L Catterton, EX NIHILO is entering a new phase of its journey: accelerating international expansion, strengthening its organizational structure, and focusing on winning in key strategic markets.
To support the brand’s development, we are looking for an experienced
Sales Manager/Country Manager DACH
(based in a key city in Germany)
Basé à : Key German City - Allemagne
Contrat : CDI
Rémunération : Sur demande
Reporting to the EMEA Sales Director, your mission will be to develop sales in the DACH region (especially Germany) across all distribution channels: department store corners (KaDeWe, Breuninger, Globus,…), personalized spaces in multi-brand boutiques, concept stores, and online shops.
In this role:
You will contribute to implementing the commercial strategy in the assigned region to achieve set objectives.
You will leverage your negotiation and prospecting skills to open new markets and doors. You will manage, monitor and maximize the productivity on an existing portfolio of distributors and retailers.
You will negotiate the best commercial conditions for the brand and contribute to drafting commercial contracts.
You will participate in budget planning and ensure revenue and P&L tracking. You will negotiate and adjust business plans annually for each market and forecast sales in collaboration with clients, covering both catalog products and new launches.
With a strong analytical mindset and a data-driven approach, you will establish effective monthly sales reporting systems to analyze performance (sell-in/sell-out) and propose improvements to action plans.
As an expert in your region, you will visit each market regularly (at least 50% of your time, more for strategic locations). You will be on the ground, defending the brand’s interests and strengthening relationships with partners.
You will lead and be the coach of the region, train, recruit, and energize the sales force among all our partners.
You will negotiate, and implement an annual operational marketing plan for each market to maximize brand visibility, build its image, and enhance its reputation for optimal sales across online and offline channels (pop-ups, events, sampling, GWP campaigns, etc.).
You will ensure effective reporting to your management on all commercial, marketing, communication, and press activities in your region, providing the right information at the right time.
- Proven experience as Key Account Manager / Sales Manager / Country Manager, preferably in the luxury fragrances / beauty / high-end retail, and in the DACH region.
- Coaching & management experience to lead and support our brand ambassadors in the field (including recruitment).
- Results-driven mindset, thriving in a development-oriented environment.
- Ability to build long-term relationships with a refined and diplomatic approach.
- Autonomous, organized, structured, agile, and comfortable in an entrepreneurial environment.
- We are looking for a dynamic and personable candidate!
- Strong passion for perfume and a keen interest in luxury/niche brands.
- Fluent in German, English, French is a plus.
- Proficiency in Excel and data analysis tools such as CRM and ERP systems.
Position based in Germany (to be determined).
High availability required – approximately 50% travel within the region.
